Luxury Real Estate Photography

Remodeled Ranch: Luxury Real Estate in Montecito, CA

I recently shot this beautiful ranch home in Montecito, CA. Situated on 80 acres overlooking the Pacific Ocean, the property boasted avacado and lemons groves with over 20,000 plants. The view from the top over the fields was breathtaking, as was the recently remodeled interior. I spent an entire day there and wish I could have stayed longer, as it was an incredibly inviting home and the isolation and quiet, only about an hour from LA, was really lovely.

Why aren't you writing thank-you notes for your architectural and real estate photography clients?

I am thoroughly convinced that I have landed my biggest job to date and kept my biggest clients by writing thank you notes. It shows that you care. It shows that you think a little bit more than other creatives in your field, and have a human side. People like this. I was asked to present a portfolio to a new client recently, and thanked them for their time with a hand-written note afterwards. They had the budget to fly someone in from Europe if they wanted to, and I know that they've worked with other photographers who's work I admire in the past. They certainly didn't pick me on price, I can assure you of that.  I was not the only option on their table. Yet, for some reason I am completely convinced that my simple hand-written thank you note was a contributing factor in me landing that job.  It costs next to nothing - I try to take a small percentage of my income and give it back to my clients - don't just mail bomb them with advertisements and phone calls asking them to use your service. Put a little time and effort in, whether it's either a thank-you note or a small gift. Doesn't need to be big. Just has to be human. I guarantee you'll see results.


Before and after

Here's something I thought I'd show for those interested in real estate photography. This is a recent house I shot near Northstar-At-Tahoe. The first picture is straight out of the camera, and the second picture has been fully edited. All adustments are done in photoshop via levels, cloning, curves, perspective corrections and so on.